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What the science says...
We’ve teamed up with neurology doctor and neuroscientist Dr Faye Begeti to explore why first-time experiences are so powerful for our brains. She’s also shared her top tips for making ‘firsts’. Here’s what she had to say…
“This research highlights something neuroscience has long understood – trying something for the first time is incredibly powerful for the brain. The routines of everyday life can leave us stuck in autopilot mode: same commute, same decisions, same neural pathways firing. It’s efficient, but it’s not stimulating because we’re relying on the same circuits over and over again.”
“Doing something unfamiliar – whether it’s learning a new skill, taking a bold adventure or marking a big life milestone – gives your brain a workout. These first-time experiences help keep your mind sharp and build resilience that supports brain health as we age.”