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What is Platinum?

TUI Platinum holidays are a collection of handpicked, premium hotels, which all have either a 4T or 5T rating. (After all, we all like a bit of the good life.) They all feature standout facilities and top-tier service that’s highly rated by our customers. Beachfront, family-focused, adults-only – although our hotels meet the same high standards, they’ve each got a different calling card, too.

Top-rated hotels

Handpicked by our travel experts, Platinum hotels are all 4T and 5T-rated, with facilities that stand out from the crowd. Think stylish pool scenes, beachfront postcodes and à la carte dining spots. Most importantly, every Platinum collection hotel is highly rated, scoring either ‘good’ or ‘excellent’ with 90% of our customers.

Hotels to suit you

From the once-in-a-lifetime trip – where a swish hotel is essential – to core-memory family holidays, our Platinum collection helps level up your getaway. Whether you love glitzy interiors, adults-only relaxation or gourmet dining, there’s something in the collection that’s sure to tick your boxes.

Premium add-ons

Sometimes a luxury holiday goes beyond a top-tier hotel. You can make the journey even more luxurious by splashing out on a few holiday extras, like private taxi transfers or Premium seat selection. Or, why not stretch the budget to a room upgrade for that ‘pinch-me’ feeling on arrival, whether your ideal holiday scene is an over-water bungalow, a private villa or an exclusive swim-up suite.

Which Platinum hotel is right for you?

What’s included in a Platinum holiday?

There’s so much included on our Platinum holidays, so a better question would be, what isn’t included? À la carte dining options, fine-dining experiences, exceptional service from attentive, friendly staff. You can expect all of these and more on our Platinum holidays, which are spread far and wide. From close-to-home favourites like Spain and Greece to far-flung destinations like Mexico and Jamaica, they’re dotted all over the globe.

Reasons to book with TUI

  • Life’s memories, made on holiday.

    From first holidays to honeymoons and everything in between, we’re here for life’s best bits.

  • Start local. Go global.

    Take off from your choice of 20-plus UK airports.

  • Always ABTA and ATOL protected

    Our package holidays are ATOL and ABTA protected, so you know you and your money are safe.

  • No hidden fees

    We’re always clear with our prices, so you know what you’re paying for.

  • Trusted by families, loved by kids.

    Free kids’ places, kids’ clubs and teen hangouts - trust the holiday experts.

Recommended Platinum hotel deals

Destinations with Platinum hotels

Spain

Spain

Cape Verde

Cape Verde

Mexico

Mexico

Turkey

Turkey

Cyprus

Cyprus

Jamaica

Jamaica

Greece

Greece

Morocco

Morocco

Egypt

Egypt

Dominican Republic

Dominican Republic

Italy

Italy

Who are Platinum holidays best for?

Adults-only luxury holidays

If you’re after a peaceful, grown-ups-only getaway, pick from our selection of stylish hotels that are just for over 16s.

Premium family holidays

Give the kids a trip they won’t stop talking about with a selection of family-focused hotels with standout facilities.

Luxury holidays for couples

From private pools to swish spas, plenty of our Platinum hotels come with extra special touches for some ‘just the two of us’ time.

Luxury beach holidays

Swap the pool for the sand in seconds at our beachfront hotels, which are lined up along some of the planet’s silkiest shorelines.

Platinum holidays in pictures

The pool at RIU Palace Tikida Taghazout, Morocco.
A cool pool scene is part of the package at the RIU Palace Tikida Taghazout
A restaurant area overlooking the sea.
Sea views take centre stage at the Corfu Imperial
An infinity pool area at night.
Bag a front row seat to the sunset at the Grand Park Hotel in Croatia
A stylish pool area with mountain views.
Upscale styling comes as standard at the Proteas Blu Resort in Greece
A swim-up room with a double bed and sofa-bed.
Upgrade your stay for instant pool access at the Paloma Finesse Side in Turkey
An infinity pool with in front of sea and mountains.
Two bay-view infinity pools set the scene at the Lindos Blu in Rhodes

What makes a Platinum hotel different?

Premium accommodation

Spacious rooms and suites, big beds, mini toiletries. Because, let’s face it, we all want to starfish and have a soak after our flight.

Stunning locations

From Cape Verde to the Caribbean, our Platinum holidays are spread across some of the best destinations on the planet.

Attentive service

With highly-trained and friendly staff, you’ll be left feeling like a king (or queen). Look out for personalised experiences, too.

Exceptional facilities

From plush spas to lounger-lined pools, every hotel in our Platinum collection comes with facilities right out of the top drawer.

High customer ratings

Every Platinum collection hotel scores either ‘good’ or ‘excellent’ with 90% of our customers, so you don’t just have to take our word for it.

Pick your level of luxury

Upscale stays

Looking for a premium feel without the highest-end price tag? All of our cherry-picked Platinum hotels consistently score highly with our customers and are at least 4T rated.

View our premium hotel deals

Next-level getaways

For big trips on even bigger budgets, our Platinum collection includes the crème de la crème of hotels, from private islands in the Maldives to sunset-facing suites in Greece.

View our next-level getaways

Fly in style and upgrade to Premium

If you’re flying on a long-haul TUI flight, you can upgrade to Premium, where you’ll get a whole host of benefits – from perks at the airport to extra comfort onboard. Find out more about flying Premium.

If you’re flying on a long-haul TUI flight, you can upgrade to Premium, where you’ll get a whole host of benefits – from perks at the airport to extra comfort onboard.

Find out more about flying Premium.

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FAQs

What is a TUI Platinum hotel?

TUI’s Platinum hotels are carefully selected by us for their high standards of service and facilities. All platinum hotels are 4T and 5T-rated, and lots belong to leading hotel companies, like RIU, Royalton and Melia – to name just a few.

What makes a Platinum hotel different?

High standards are what make Platinum hotels different. For starters, every Platinum hotel has been handpicked to be part of the collection, and they all come with a 4T or a 5T rating. To top it off, they all score either ‘good’ or ‘excellent’ with 90% of our customers, so you know they’ve been given a big thumbs-up by other like-minded travellers.

What does a Platinum TUI holiday mean?

A Platinum holiday with TUI means you’ll stay in a premium hotel that’s part of our handpicked Platinum collection, with the option to add extras such as private transfers, room upgrades and premium seat selection on your flight.

What are the best rated hotels in TUI?

The best rated TUI hotels have a 5T rating. These are hotels that we’ve assessed as having a five-star standard of service and facilities – they’re the cream of the crop when it comes to holidays.

Who are Platinum holidays suitable for?

Platinum holidays are suitable for loads of traveller types. They’ve got everything from family-focused properties to adults-only hotels, so whether you’ve got kids in tow or you’re looking for some time for two, you’ll easily find something suitable.

Are Platinum holidays suitable for couples?

Yes, Platinum holidays are great for couples. Lots of our Platinum hotels are just for adults, so couples can enjoy all the ultra-luxe facilities without a kids’ splash park or children’s entertainer in sight.

Are there adults-only hotels?

Lots of properties in the Platinum collection fit a sleek, adults-only mould. You’ll find everything from romantic seaside boutiques to sprawling, party-centric resorts and everything in between, perfect for a grown-ups only getaway.

Are Platinum hotels suitable for families?

Many of our Platinum hotels are fine-tuned for families, with facilities for kids of all ages. Think maxed-out kids’ clubs, pools and watersports, plus top-tier entertainment day and night.

What is included in a Platinum holiday?

There’s lots included in every Platinum holiday, but it tends to vary by hotel. Standout facilities and top-tier service go without saying, though. After all, every hotel in the Platinum collection’s been highly rated by our customers, so you know they’re tried and tested before you book.

Do I get beach towels included?

Yes, generally beach towels are included at all of our Platinum hotels, and you’ll be able to exchange your towel for a new one as needed.

How can I upgrade my room?

It’s easy to upgrade your stay. Our collection includes luxury hotels with hot tubs, swim-up suites and private pools.

You’ll be able to choose from a range of room categories when you book, depending on what the hotel has available. If you want to upgrade at a later date, you can see what’s available using the Manage My Booking portal if you booked online, or by popping into your local TUI store if you booked in person. You can also call us on 0203 451 2688.

Can I make special requests?

After you’ve booked, you can contact us to make any special room requests which we can pass on to your hotel. We can’t guarantee specific requests will be fulfilled, but we will make a note on your booking – alternatively, you can reach out to your hotel directly. If you have dietary requirements or special requests for your flight, such as pre-booking champagne and chocolates, please reach out to us at least 80 hours before you fly. 

What else can I add to my Platinum holiday?

It’s easy to tailor your trip with a range of luxury add-ons. Travel like a VIP when you splash out on Premium seat selection, airport lounge access or private transfers. You can add accommodation extras like late check-out to make every minute of your Platinum holiday count.

Browse the full range of holiday extras.

Which destinations offer Platinum hotels?

Our Platinum hotels are dotted all over the globe, from Mexico to the Maldives and Cape Verde to the Caribbean.

What is the difference between Platinum and Sensatori by TUI BLUE?

There are a few differences between our Platinum hotels and Sensatori by TUI BLUE resorts. Platinum hotels are all rated 4T or 5T, and they must score either ‘good’ or ‘excellent’ with 90% of our customers to remain in the collection. There’s also a mix of adults-only and family-friendly hotels. Our Sensatori by TUI BLUE hotels are all 5T-rated, and come with zoned adult and family areas in every hotel.

Which Platinum hotel is right for me?

Which Platinum hotel is right for you all depends on what you’re after. Lots of our Platinum hotels are right on the beach, some are tucked inland, some are just for adults, and some are focused on families. One thing’s for certain – you won’t struggle to find a Platinum hotel to suit your needs.

Holidays handpicked by TUI

Luxury holidays. Getaways that go the extra mile
Beach holidays. Breaks that tick the sun, sea and sand boxes
Adults-only holidays. Holidays just for grown-ups
Sensatori. Hotels designed for indulgent experiences
TUI BLUE. Hotels designed for you
ROBINSON deals. Designed with sports and activities in mind