An ASMR guide to holidays

Relax and unwind with our ASMR guide to holidays.

Chances are, you’ve got no idea what ASMR is. But, with thousands of YouTube videos dedicated to it, and millions of viewers itching to experience it, ASMR is probably the biggest phenomenon you’ve never heard of. In a nutshell, it’s a tingly – and deeply relaxing – feeling some people get from certain sounds, like being whispered to. And it didn’t take us long to realise that there are loads of crossovers between the soothing sensation and holidays, especially at our sense-stirring TUI SENSATORI resorts. So, we’ve had a go at creating our own ASMR videos, inspired by holidays.

WHAT IS ASMR?

Autonomous sensory meridian response – or ASMR, for short – is a term that’s been coined to describe the experience of feeling soothing tingles from sound stimuli. You may’ve experienced it yourself and not known about it, so let’s go through some examples. Think back to your last eye exam. Did you feel relaxed when the optician quietly instructed you to look left, right, up, and down? A lot of ASMR experiencers recall their school days as the first time they ‘got the tingles’ – as softly spoken teachers took register, or dictated from textbooks. If you can relate to any of the above, congrats – you’ve just joined the ASMR community.

Speaking of the community, it’s huge. Thousands of content creators take to YouTube to film videos specifically aimed at inducing ASMR feelings. The ASMRtists, as they’re known, home in on triggers that are known to give you tingles, so you’ll see everything from spa role plays, to camera brushing, to whispering. In fact, ASMR fans have been said to look to their favourite YouTubers to help them combat everything from stress and anxiety to insomnia.

GET THE ASMR FEELING WITH TUI SENSATORI

Our TUI SENSATORI holidays are all about stimulating the senses, which goes hand-in-hand with the skin-tickling, brain-melting sensations of ASMR. So, we put our extremely relaxed heads together to collate the most calming sounds you’ll hear on a TUI SENSATORI holiday. We’ve created three ASMR videos, each based on a different TUI SENSATORI experience. One showcases the resorts’ beachfront addresses, letting you soothe yourself into a peaceful state as the ocean’s waves gently crash around you. One focuses on the gourmet TUI SENSATORI dining experience – prepare to let out an ‘ahhh’ as you listen to the satisfying sound of wine pouring into a glass. And the other lets you picture yourself in a five-star TUI SENSATORI spa, accompanied by blissful spa music and the noise of a massage therapist's gentle touch. Just sit back, relax, and press play.